THE OPPORTUNITY 

Product Marketing owns the messaging playbook and will be responsible for the outbound marketing activities for Alegion’s offerings. You will craft, communicate and evolve the messaging and positioning for products. You'll drive product packaging and pricing and serve as point for competitive analysis. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial.  In your role as a Product Marketing Manager you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.

 

WHAT YOU WILL DO

The Product Marketing Manager will work closely with multiple teams including Product, Marketing, Sales and Customer Success, to support lead generation and sales efforts by accurately and effectively communicating the value of the Alegion platform to AI-minded enterprises. The role will span the full spectrum product marketing activities with focus and time allocation adapting to business needs. Daily activities will vary from strategic and critical thought about the market to tactical execution of content generation and program management. The primary activities will include but are not limited to the following:

 

  • Product messaging - develop and maintain product positioning and messaging that differentiates Alegion in the market
  • Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools including presentations, kill sheets, white papers, case studies and other collateral that support the selling process
  • Market intelligence – be the expert on buyers, how they buy and their buying criteria; be the expert on the competition and how Alegion is differentiated
  • Pricing and packaging - own the creation and evolution of pricing strategy and supporting sales-enablement tools
  • Analyst relations - support the building of analyst relationships and ongoing efforts to communicate product, customer and business progress
  • Content generation - create, coordinate and execute content generation efforts supporting all phases of lead generation and sales including sales presentations, white papers, case studies and blog posts
  • Program (or project) management - responsibility for collaborating and coordinating with internal teams as well as vendors and partners to drive PMK priorities 


QUALIFICATIONS

  • 3+ years of software or similar product marketing experience
  • Bachelor’s degree in business, marketing or a related field
  • Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
  • Experience with and understanding of high-touch enterprise solution sales process
  • Strong familiarity with technical software products and the ability to translate product features and capabilities into business value
  • Experience developing and/or executing go-to-market plans for enterprise saas platforms
  • Excellent writing skills and experience creating content for various prospect audiences from technical to data science to business
  • A good understanding of business strategy in a high growth, startup environment
  • Demonstrated excellence in oral and written communication skills and the ability to communicate clearly and effectively with sales, marketing, product, and senior business leaders
  • Passionate about developing category expertise in the AI and machine learning fields

 

THE COMPANY

Do you want to help work in the most exciting and impactful technology space of our time? Do you want to serve those who want to work and create new opportunities in the global workforce?

Alegion is transforming how enterprises execute on Artificial Intelligence and Machine Learning projects, while transforming the way people work. Our AI enablement platform integrates human intelligence at scale into the creation of high-quality training data, the validation and scoring of AI models and real-time exception handling. We do this through our advanced data and task management platform and our growing network of on-demand trained human data specialists. By combining human intelligence and artificial intelligence, Alegion processed large-scale and complex data tasks provide the context, emotion and humanity that machine intelligence cannot achieve while delivering the highest quality results, at scale, and at the most effective cost.  https://alegion.com/company/

 

THE TECHNOLOGY

Alegion’s AI Enablement Platform is a robust technology system that supports a wide array of data processes designed specifically for AI, ML, NLP, Computer Vision and Deep Learning systems. It provides the ability to define and configure complex data task workflows including multi-step and conditional paths for text, photo, video and audio. It also manages the distribution of tasks to human data specialists based on required skillets and other criteria and has built-in quality control processes that provide exceptional data quality, predictable pricing and scale to process large volumes of data-intensive tasks.

 

THE CULTURE

  • We have a well-defined mission, and strongly-held core beliefs and cultural values
  • We promote a workplace where employees can make an impact beyond financial results
  • We believe in being truly Agile in every decision, action and interaction
  • We recruit talented employees who are a strong fit for our culture and high-performing teams
  • We value learning and teaching, and heavily invest in employee development and growth
  • We foster a collaborative, team-focused and autonomous work environment

 

THE BENEFITS

  • Competitive health and insurance benefits
  • Competitive total compensation package
  • Meaningful stock grants
  • Open PTO plan
  • 12 company-paid holidays
  • 401K

 

THE LOCATION

  • East of downtown Austin, less than a mile from the light rail station
  • Within walking distance of some of the best culinary eateries in East Austin

To apply, email your resume and cover letter to jobs@alegion.com 

Apply Now!